Be The Next International Supermodel

I'm loving the latest trend of "model hunting" via social media these days. I mentioned Marc Jacobs did it for his Fall 2014 campaign and now here goes Vivienne Tam!

Earlier this week the StyleMayvin team was invited to attend an exclusive, in-store press event held at the Vivienne Tam Mercer Street Boutique in NYC announcing a new partnership between the world renowned fashion designer Vivienne Tam and WeChat, the fastest growing social communications app.

This was the kick-off event for a world-wide contest to find the next runway “It” girl.  One lucky super girl will be flown to New York for a once-in-a-lifetime opportunity to walk the catwalk in Vivienne Tam’s Spring/Summer 2015 fashion show at Mercedes-Benz Fashion Week in September. How awesome is that? But act fast! THE DEADLINE FOR ENTRY IS TOMORROW, JULY 25th!

Open to contestants across the globe, aspiring fashionistas simply submit their information using the WeChat app or contest site http://www.wechatapp.io/vivienne-tam-model-contest and Vivienne Tam will select her top choices from all the entries. She will then turn the contest over to her WeChat community who will vote to select the final runway winner. The runner-up will also receive one free pass to attend the exclusive NYC Fashion Week show.

“WeChat with its all-inclusive platform, allows me to connect globally with my fans to discover new faces and talent who will have an unique opportunity to become fashion’s next supermodel,” said Vivienne Tam. “I am excited to find talent who embodies the true international spirit to star in one of the biggest fashion events of the year.” Want to know what really goes on back stage at the Vivienne Tam fashion show? Take a chance...ENTER TODAY!

Again, to participate in the contest, simply:

1.    Download the free WeChat app on any smartphone

2.    Open the app and search “VTAMFASHION” to follow Vivienne Tam

3.    Tap “Messages” then the “Contest” tab to submit a short questionnaire with two photos or visit:

http://www.wechatapp.io/vivienne-tam-model-contest

Best of luck to you all!!!

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Barneys & Prada: The Perfect Combination

Usually around the Holidays is when all of the department store windows begin to get very fashionably creative and light up with all sorts of fabulosity but Prada and Barneys New York decided, why wait? Now's a good a time as any. Right? 

Presenting...scenes from Barneys Madison Avenue windows! Inspired by 20th century avant-guarde theatre and film, I'd say the fall women's and men's collections have been executed perfectly!

Now, if you're like me, you have to wonder...how did they do that? Where do you buy manequins as expressive as those? Well, you don't. Necessity is the mother of invention and when you need special mannequins, simply make them! Here's how the process of models getting "plastered" for body casting goes.

Cool right? I love creativity on all levels and when art meets fashion, that's just the ultimate!

The windows are fabulous but don't forget to head up to the 4th floor of Barneys on Madison Ave and check out the Prada collection in the new men's and women's shop!

Photo Credit: Barneys New York

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Black Friday In July

We all look forward to Black Friday every year in November...or at least those of us who are super sale shoppers do, but what if I told you that Black Friday has come early for Target shoppers? Intrigued? Yes...I believe you are!

Head on over to your local Targer store or Target.com tomorrow, July 25^th and Saturday the 26^th for their Black Friday in July sale! It's been going on every Fri and Sat this month so if you've missed it, this is your last chance to snatch up a few deals. 

So what can you look forward to? Everything from clothing to housewares and patio furniture but don't forget to hit the beauty isle! Here are a couple of consumer favs...

Designed for individuals who want a full spa experience at home or while traveling, Spa Sonic offers beauty devices that outperform competitors without the hefty price tag.

Spa Sonic Skin Care System Regular Price: $64.99 Black Friday in July Price: $37.99 Specially designed by dermatologists utilizing gentle, rotating bristles to offer a deeper clean without irritation, the Spa Sonic Skin Care System removes impurities, exfoliates, tightens and minimizes pores. This waterproof device operates with four attachments: a small brush for the face, a large brush for the body, a pumice pad for rough areas, and a facial sponge for microdermabrasion and reduction of fine lines; all of which are included. Available in white, lavender, pink, orchid, optic yellow and tangerine. DermaLight Regular Price: $169.00 Black Friday in July Price: $139.99 Offering visible results in just a few weeks, DermaLight by Spa Sonic is an LED device that employs low-level light therapy technology to tighten skin, minimize pores and improve the appearance of fine lines and wrinkles. Non-invasive and non-thermal light energy permeates the skin’s dermal layers to promote cell growth and rapid absorption of skin care products. Compact and user-friendly, DermaLight allows consumers to manage their own treatments and touch ups at home or while traveling.

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Fall 2014 Campaigns I love!

Gisele cuts her hair short for Balenciaga.

Marc by Marc Jacobs did something truly awesome! They cast models for the 2014 Fall collection from an Instagram competition. Love it!

Cara Delevingne  for Chanel

Gigi Hadid is back for the Tom Ford Fall 2014 Eyewear collection.

Alexander McQueen Fall 2014

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Jeff Koons + H&M

At SM...we love invites to star studded NYC events! Earlier this week H&M (Hennes & Mauritz), one of the world’s largest retailers known for offering high fashion apparel, celebrated its collaboration with iconic artist, Jeff Koons at the opening of its new flagship store on Fifth Avenue. Fashionistas and art fans alike came to the new store on Fifth Avenue at 48th Street to be the first to shop the new collection and the coveted Balloon Dog (Yellow) handbag. Jeff Koons, Olivia Wilde and Ashley Benson enjoyed food, drinks and a special performance by British sensation, Birdy.

"I'm very happy to be working with H&M. It's really exciting to be celebrating the opening of their flagship store and I'm very proud the bag,” said Jeff Koons. Art is something that is accessible, we interact with it all the time and H&M makes fashion the same way."

As a part of the Jeff Koons for H&M collaboration, H&M has created a specially-designed, limited-edition leather handbag featuring the Balloon Dog (Yellow), one of the artist’s most iconic works for just $49.95. The Balloon Dog leather handbag will also be carried in select markets across the US including Los Angeles, Chicago and Dallas, as well as online at hm.com NOW. A select number of pieces will also be sold at the Whitney Museum of American Art during the Retrospective as well as on Whitney.org.

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Going Natural

Are you looking to make a healthy new choice in beauty products? Lavanila Healthy Deoderant.

Well, I have something that just might be exactly what you're looking for. I haven't yet tried it myself but it's certainly in the cards for me. It's a must-have for Kourtney Kardashian and if you've been paying attention to all of the celebs making the "no deodorant" or healthier lifestyle options, this product is probably on your radar.

Keeping up with your beauty routine and a healthy lifestyle is a reality. Completely free of Aluminum, Parabens, Propylene Glycol, Talc, Phthalates and Triclosan, it’s a safe and effective way to fight odor. The multi-tasking formula uses a health-promoting beta-glucan technology packed with anti-oxidants, active botanicals and essential oils to not only fight odor, but condition, soothe and nourish the skin...and its 100% natural!

I've decided to give it a try and I'll be sure to keep you posted on how it performs...especially in this summer heat. Stay tuned!

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Art & Charity

We love being invited to stylish events and in the Hamptons...well, that's a bonus for sure! Mixed media artist Ben Moon and the renowned artist William Quigley, known as “The Pleasurists,” joined together to bring the Hamptons their second annual soiree, “Mash-Up Society,” last Friday. It was a celebratory event featuring a unique composition of sights and sounds. This fusion of art and music can be best described as a mystical musical visual wonderland.

The festivities were held at Skrapper Studios – an urban design studio located down the alley of Schenck Fuels. Guests had the opportunity to view Moon’s new works from his Before/After series and Quigley’s new celebrity portraits of Mick Jagger and Ethan Hawke. Additionally, the work of local fledgling painter Alex George McCue was also debuted at the exhibit. Moon displayed his signature “ROKLYFE” visuals while DJ Monikkr spun upbeat tracks all night long. There was also a special live performance by RockStarlet Bella Saona of “Bella and The Beast.” Who doesn't love a fabulous party in the Hamptons?

Artist Ben Moon and Car Collector Frank Marzano stand with 1985 Rolls Royce “Silver Spur,” hand painted by Moon, to be auctioned off for charity

This event was tied to a special cause. Moon and Quigley started the “Sip to the Soldiers” campaign as a way to raise awareness and money for the Soldier Ride, a Wounded Warriors event in Amagansett on July 19^th. Now through July 19^th, proceeds of prints and merchandise sales are being donated to the charity. Local restaurants are also involved for the cause - Talkhouse, BlueParrot and Casamigos Tequila are all on board to help raise money for the Wounded Warriors Project with a percentage of sales from signature cocktails being donated to the charity.

A custom painted 1985 Rolls Royce "Silver Spur" made its debut appearance at the party. The car, owned by New York Collector Frank Marzano, was prepped with a special temporary paint known as "plastic dip" and painted by Moon with his signature black and white designs.  This car will be making several appearances throughout the summer, the next being the Soldier Ride on July 19^th, and auctioned at the end of the summer, with 100% of proceeds going to the Wounded Warriors charity.

Cocktails for supporters were provided courtesy of Casamigos Tequila and a feast was catered by the local Fierros Neighborhood Pizzeria.

Photo Credit: Photography Courtesy Neil Tandy, Image Photographers Inc.

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