Thursday, August 23, 2012

Just Like MAGIC

When I was a retail buyer years ago, the MAGIC Trade Show was the place to be. When I did marketing and events for national publications, MAGIC was the place to be. As a style blogger, journalist on all things fabulous and on air host...well, you know the drill... MAGIC is the place to be!


Where else on earth can you write orders...


Get a tattoo...



Learn all about the latest and greatest Pantone colors of the season...


Check out a haute car in a supped up booth...


Enjoy a fashion show that could almost rival MBFW...


See an artist spray painting over license plates...


AND...catch a glimpse of the iconic fashion industry leader, Betsy Johnson all in just three days?


If you're into fashion and entertainment, no matter the capacity, this is a not-to-be-missed semi annual event!

Yesterday (Wednesday) was the last day of the show but don't fret, you haven't missed your chance to be a part of the "in-crowd" forever. Each year in February and August, icons and trendsetters alike gather to show off their designs to buyers, journalists, entrepreneurs and even rival companies. But it's not all business all the time...no, this industry is much too cool for all that. It's like a three day party in one of the most exciting cities in the world! Vegas baby!


Well...truth be told. Lots of work does actually go on too but whether you're a new buyer just starting out...


An emerging designer...


...or a company that has a few years under it's belt...


There's definitely a level of excitement that makes the show floor all abuzz, providing an experience like none other.





With all of the celebrity sightings, company dinners, industry parties and the ingeniously creative booth designs, this trade show is simply exhilerating and could never be accused of being "all work and no play"! I mean, you can even get your nails done! Cool right?


As always the trade show is categorized based on design genre and consists of WWD MAGIC, FN Platform (one of my favorites because it's all about shoes), Pool Trade Show, Street, SLATE, Project and the new kid on the block this season, Sourcing @ MAGIC.


Now they've even got you covered on fabrications imported from all over the world! Oh and fyi...they have hangtags for your garments too...just take your pick!


Honestly...what more can you ask for?

MAGIC February 2013...who's gonna meet me there?

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